New CFP Board ads incite fierce backlash from advisors
October 8, 2024 by Rob Burgess
A series of CFP Board ads promoting the financial advisor profession to students received swift backlash from those in the industry who say it gives false expectations to those considering the career while sullying the reputations of those already in it.
“Becoming a financial advisor gives you the flexibility to manage your own time,” read one such ad, which appeared on Facebook. The ads show young people alternately sleeping on a couch, enjoying a bubble bath, closing their eyes on a massage table and reading on a hammock and couch, among other leisurely poses.
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