More Annuity Owners Are Buying Their Contracts From Issuers

August 23, 2024 by Allison Bell

For financial planners and life insurance agents, more competition in the annuity sales market may be coming from the insurers writing the annuities.

A research team working for Nationwide Annuity maps annuity shopping paths in a new summary of results from a survey of 300 U.S. planner or advisor clients who own individual annuities.

Click HERE to read the full story via Think Advisor

Wink’s Moore on the Market: Questioning the results of this survey…

According to “Wink’s Sales & Market Report,” HALF of ONE PERCENT of the $215 Billion annuity market in 2Q2024 is attributable to direct-to-consumer sales.

Now granted, this is 13% of 300 survey participants, but that still seems skewed. -sjm

Originally Posted at Think Advisor on August 20, 2024 by Allison Bell.