Millennials May Be Losing Life Insurance Knowledge
May 7, 2024 by Allison Bell
The slump in traditional media and skepticism about social media may be hurting life insurers’ ability to reach millennials.
Managers of the latest 2024 Insurance Barometer Study by Life Happens and LIMRA found that, even though the oldest millennials are turning 44 and the youngest are already 28, millennials’ knowledge about life insurance is getting worse.
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Originally Posted at Think Advisor on April 30, 2024 by Allison Bell.
Categories: Industry Articles