Rethinking Seminar Prospecting
March 25, 2024 by Charlie Gipple, CFP, CLU, ChFC
After everybody being “locked down” a few years ago, educational seminars are back and stronger than ever. And make no mistake, seminars are a powerful prospecting tool…the most powerful, at least in my opinion. With a seminar, you have an hour of uninterrupted time where you can build credibility with your audience by showing your knowledge on various topics. Furthermore, and most importantly, if you are a likable and engaging presenter there is an emotional connection that happens over an hour-long period between the audience and the presenter. This connection cannot easily happen with other forms of prospecting/marketing.
Click HERE to read the full story via Broker World
Wink’s Moore on the Market: My man Charlie Gipple, CFP®, CLU®, ChFC® is on a roll!
I know nothing about seminar prospecting. Thank goodness Charlie does.
Agents with CG Financial Group, LLC likely already know that Charlie is a fan of social media marketing.
Read his article in this month’s Broker World magazine, for some hot tips on seminar selling. -sjm
