‘Fusion’ Power: New Product Combines Fixed Rate and Fixed-Indexed Annuity
June 28, 2023 by Arthur D. Postal
Sheryl Moore, founder and CEO of Wink and Moore Market Intelligence in Des Moines, Iowa, says that right now there is a big focus on indexed annuities which have participation rates upward of 100%.
“These indexes illustrate well, which is driving sales of late,” Moore said. “Marketing organizations are eager to make indexed annuities more like MYGAs because then they have the simplicity of the fixed annuity, paired with the commissions of the indexed annuity,” she explained.
“The field marketing organizations’ spreads are down since MYGA sales are up,” she said.
The biggest innovations in the fixed-indexed annuity market are new types of “hybrid” indices, Moore said. These are indexes that usually consist of one or more indices as well as a cash/bond component.
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