Why Sales Tumbled at a Texas Insurer That Now May Be Up for Sale
May 25, 2023 by Aaron Smith
Wink Chief Executive Officer Sheryl Moore, publisher of Wink’s Sales & Market Report, said in an interview that executives at National Western Life had been trying to improve the company and worked on its infrastructure last year.
“A couple years ago they brought in new management to increase annuity share of the annuity market,” she said. “That management has been making changes so they can increase distribution.”
She said new management was brought in with expertise in financial institutions. While she said the new managers focused on forging new relationships with [financial institutions] to try to increase distribution, at the same time that “distracts from the business of sales.”
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Originally Posted at LifeAnnuitySpecialist on May 22, 2023 by Aaron Smith.
Categories: Sheryl's Articles