American Equity rides the annuity boom with nearly $1B in Q1 FIA sales
May 16, 2023 by John Hilton
With protection-focused annuity products selling incredibly well, it’s not surprising that American Equity posted very strong first-quarter sales.
The Des Moines, Iowa-based insurer is a big player in the fixed indexed annuity market.
American Equity sold $964 million worth of fixed indexed annuities in Q1, an increase of 23.2% and 9.3% compared to fourth and first quarters of 2022, respectively.
Click HERE to read the full story via INN
Wink’s Moore on the Market: There is a line that caught my attention about American Equity in this piece.
The company’s CEO, Anant Bhalla is on the record, saying:
“…the time it takes them to write an AEL ticket is a fraction of the time it takes them to write someone else’s ticket is what got us the J.D. Power’s number one ranking.”
Is that right? What makes writing an app, quicker with American Equity? Call me curious.
Last I checked, just about all annuity applications asked the same questions, from one company to the next. Are they not using Firelight? What accounts for the disparity?
What do you think? – sjm
