Meeting Female Investors Where They Are Now: In the Driver’s Seat

September 26, 2022 by Jane Wollman Rusoff

Younger women are more confident about managing and investing their money than those of prior generations. The reason isn’t complicated.

“They’ve taken on a greater role in making money and determining how they want that money to fund their lives,” argues Lorna Kapusta, head of women and customer engagement at Fidelity Investments, in an interview with ThinkAdvisor. “Women have not always taken the front seat in these decisions, but that’s changing rapidly.”

In her role as an advocate and public speaker encouraging women to take a more active role in their finances, her aim is to inspire them to grow their money for the immediate future and long term by making it work for them.

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Originally Posted at ThinkAdvisor on September 26, 2022 by Jane Wollman Rusoff.