Older Consumers Keep Shopping for Life Insurance

March 15, 2022 by Allison Bell

Older U.S. consumers were out shopping for life insurance policies in February.

Application activity for shoppers ages 71 and older was 4.2% higher last month than in February 2021, as the overall level of individual application activity dropped 3.8%, according to MIB.

MIB is a Braintree, Massachusetts-based group that helps life insurers share some of the information used in life insurance underwriting. It uses its own application-checking volume data to provide an early look at life insurance shopping activity.

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Originally Posted at ThinkAdvisor on March 10, 2022 by Allison Bell.