Startup Bridges The Tech Gap For Independent Advisors Selling Insurance
August 5, 2020 by Christipher Robbins
A Michigan firm is combining an independent marketing organization (IMO) with emerging technology to offer financial advisors coaching, infrastructure and financing options surrounding insurance and annuity distribution.
Detroit-based Signal Advisors officially announced its launch on Tuesday after several months in “stealth mode” working with a select number of advisor clients.
“I think advisors are missing the opportunities around insurance, for a couple of reasons,” said Patrick Kelly, CEO of Signal Advisors. “There’s an opportunity on the life insurance side for tax diversification that people who aren’t looking at insurance are missing altogether – in some cases insurance might be better than a Roth conversion. On the annuity side, annuities may help enhance the overall portfolio. Asset allocation is more of a commodity, people give that away for free. Being able to build and construct a plan that includes insurance and/or annuities has become a way to differentiate in the marketplace, because clients will not know how to do this on their own.”
Click HERE to read the full story via Financial Advisor.
