Best & Worst BDs for Advisors: J.D. Power — 2019
July 16, 2019 by Janet Levaux
This year’s J.D. Power U.S. Financial Advisor Satisfaction Study includes a mix of good and bad news.
On the upside, the average satisfaction score for both employee and independent advisors improved over 2018. This is true for the majority of employee broker-dealers and indie BDs.
However, the survey finds that wealth management firms have much room for improvement when it comes to technology, especially when it concerns younger financial professionals.
Advisors under age 40, so-called “digital natives,” expect technology to play a more important role in developing a successful practice than older advisors, according to the 2019 J.D. Power research. Plus, they are much less satisfied with the technology support they now get from their brokerage firm than more senior advisors.
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