We Need a More Muscular Life Happens
February 6, 2019 by David F. Woods
ThinkAdvisor Life/Health recently ran an article about the decline in life insurance sales to folks under 40. There are a number of reasons for this trend. Among them, I believe, is the lack of financial support for Life Happens.
I have spent 58 years in this business and am a life member of the Million Dollar Round Table.
In the late 1980s and early 1990s, the industry faced what many observers called a “crisis.” As one person described it, we were getting “hammered” by the media, the state insurance departments, the FTC and the courts, all very publicly, and in a few high-profile cases quite justifiably. And yet, no one was responding to defend the industry.
In 1993, I was a member of the Industry Reputation Task Force, which was organized by seven field organizations to address this gap. In October 1994, we created the Life and Health Insurance Foundation for Education (LIFE), which is now Life Happens. In June 1995, I became LIFE’s first full-time president.
Click HERE to read the full story via ThinkAdvisor.
