Wink, Inc. Releases Second Quarter, 2018 Life Sales Results
August 28, 2018 by Press Release
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NEWS RELEASE
INDEXED LIFE SALES AT NEAR-RECORD LEVELS
Wink, Inc. Releases Second Quarter, 2018 Life Sales Results
Des Moines, Iowa. August 28, 2018– Wink, Inc. released second quarter, 2018 life sales results in its 84th edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report, the insurance industry’s #1 resource for indexed life insurance sales data since 1997, expanded in 2017 to include fixed universal life (UL) and whole life product lines.
Non-variable universal life sales for the second quarter were over $958.1 million; up more than 9.0% when compared to the previous quarter and down more than 2.2% as compared to the same period last year. Non-variable universal life sales include both indexed UL and fixed UL product sales.
Noteworthy highlights for total non-variable universal life sales in the second quarter included Pacific Life Companies retaining their rank as the #1 company overall for non-variable universal life sales, with a market share of 9.8%. Pacific Life’s Pacific Discovery Xelerator IUL was the #1 selling product for non-variable universal life sales, for all channels combined, in the second quarter.
Indexed life sales for the second quarter were $552.7 million; up more than 13.6% when compared with the prior quarter, and up over 13.9% as compared to the same period last year. “This was the second-highest quarter ever for indexed life insurance sales!” exclaimed Sheryl J. Moore, President and CEO of both Moore Market Intelligence and Wink, Inc. She continued “If you thought the close of last year’s sales were impressive, you need to see the products that are being sold today— they are definitely going to drive us to record-breaking sales this year.”
Items of interest in the indexed life market included Pacific Life Companies retaining the #1 ranking in indexed life sales, with a 16.5% market share. National Life Group, Transamerica, Minnesota Life-Securian, and Nationwide concluded the top five sellers, respectively.
Pacific Life’s Pacific Discovery Xelerator IUL was the #1 selling indexed life insurance product, for all channels combined, for the quarter. The top pricing objective for sales this quarter was Cash Accumulation, capturing 82.6% of sales. The average indexed life target premium reported for the quarter was $8,869, a decline of nearly 4.0% as compared to the prior quarter.
Fixed UL second quarter sales were $406.7 million. Noteworthy highlights for fixed universal life in the second quarter include the top pricing objective of No Lapse Guarantee, capturing 63.8% of sales. The average UL target premium reported for the quarter was $5,021, a decline of 2.0% from the prior quarter.
Whole life second quarter sales were $1.1 billion. Items of interest in the whole life market included the top pricing objective of Cash Accumulation capturing 72.7% of sales. The average annual premium per whole life policy reported for the quarter was $3,296, an increase of less than 1.0% from the prior quarter.
Wink is focusing on increasing participation with their current product lines of indexed universal life, traditional universal life, indexed whole life, and traditional whole life product sales. Additional product lines, such as term life insurance, will be added to Wink’s Sales & Market Report in upcoming quarters.
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For more information, go to www.LookToWink.com.
Wink, Inc. is the company behind the most comprehensive life insurance and annuity due-diligence tools, AnnuitySpecs and LifeSpecs at www.LookToWink.com. Wink, Inc. is the distributor of the quarterly Wink’s Sales & Market Report. Serving as the insurance industry’s #1 resource of indexed insurance product sales since 1997, this report provides sales by product, company, crediting method, index, distribution, surrender charge period, and more. Wink’s Sales & Market Report expanded to cover all fixed deferred annuity products in 2015 and all non-variable cash value life insurance products in 2017.
The staff of Wink, Inc. has the combined experience of more than a century working with insurance products. Based in Des Moines, Iowa, the firm offers competitive intelligence and market research in the life insurance and annuity industries; serving financial services professionals, distributors, manufacturers, regulators, and consultants on both a domestic and global basis.
Sheryl J. Moore is president and CEO is the guiding force behind Wink, Inc. Ms. Moore previously worked as a market research analyst for top carriers in the life insurance and annuity industries. Her views on the direction of the market are frequently heard in seminars and quoted by industry trade journals.
August 28, 2018
Des Moines, IA
(855) ASK-WINK
