Lincoln To Launch First Buffered VA in May

February 2, 2018 by Cyril Tuohy

Lincoln Financial, one of the nation’s biggest sellers of life and annuity products, is targeting a May launch for its first buffered variable annuity (VA), president and CEO Dennis R. Glass said Thursday.

Buffered VAs, sometimes referred to as indexed or structured VAs, are a fast-growing subsegment of the broader VA market, which is shrinking.

The new buffered VA would not usurp sales from fixed and other variable annuities sold by Lincoln, but would be offered “predominantly as in addition, not a replacement of existing sales,” Glass said in a conference call with analysts.

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Originally Posted at InsuranceNewsNet on February 1, 2018 by Cyril Tuohy.