Life Insurers Avoid Voluntary Biz at Their Peril: Report

September 21, 2017 by Warren S. Hersch

Life-annuity carriers are increasingly directing their focus to a fast-growth, high-margin business: group benefits, most notably employee-paid, voluntary offerings that are enjoying double-digit gains in sales.

So reports A.M. Best magazine Best’s Review in an August 2017 article about the increasingly urgent efforts of insurers —AXA, Ameritas, Guardian Life, New York Life, Unum, among others — to boost sales in the employee benefits arena. The market encompasses an expanding range of products, from traditional solutions, such as dental and vision insurance, to emerging offerings like legal services and identity theft protection.

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Originally Posted at Life Annuity Specialist on September 18, 2017 by Warren S. Hersch.