3 reasons Lemonade’s CEO wants to disrupt the insurance industry

September 21, 2016 by ELANA ASHANTI JEFFERSON

Lemonade, the startup that’s been dubbed “the Uber of insurance” for its mobile-based, peer-to-peer sales model, brought its product to market on Wednesday with the official launch of lemonade.com.

The company is headquartered in New York City, and is currently focused on selling renters’ and homeowners’ insurance products there. Also pivotal to the Lemonade model is the idea that unspent premiums will be funneled back into the community through philanthropic initiatives. Click HERE to view the full story. LifeHealthPro articles require free registration to read.

Originally Posted at LifeHealthPro on September 21, 2016 by ELANA ASHANTI JEFFERSON.