Are you selling the wrong type of insurance?

June 2, 2016 by Brent Kelly

The person who gives answers before understanding the problems is very foolish.” — John C. Maxwell

Have you ever felt like you delivered a powerful and effective sales presentation only to realize that it did not connect with the prospect? This has happened to me on several occasions. I came into a prospect meeting ready, energetic and full of answers. Unfortunately, I later realized that my answers did not address the prospect’s problems.

If I asked you, what is the most important information to understand when you are meeting a prospect for a sales appointment, what would you say?

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Originally Posted at LifeHealthPro on June 2, 2016 by Brent Kelly.