Annuity Insurers Boost Agent Portal Experience
June 22, 2016 by Cyril Tuohy
Agent portal improvement mean more features, fewer ordering mistakes and faster transaction capabilities in the individual annuity space, which in turn, have allowed companies to retain more agents and advisors, a new report finds.
Agent portals are Internet entry points through which agents do business with annuity companies. Portals play a vital role in helping agents execute more annuity-related transactions. A poor or mediocre Internet experience can give agents reasons to drop an annuity company’s products.
“Individual annuity carriers are focusing on modernization of policy administration system, as well as improvements to agent portal functionality, business intelligence, and risk management operations,” write consultants Rob McIsaac and Steven Kaye.
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