The new life insurance sales process
May 31, 2016 by Herbert K. Daroff
Why don’t advisors sell more life insurance? It’s the process, not the product.
Which weighs more, a pound of bricks or a pound of feathers? They both weigh the same: one pound. But, which process is harder? Each brick weighs more than a feather. So, which job is easier, gathering a pound of bricks or gathering a pound of feathers? You make the choice.
Which is more income:
- $100,000 from selling life insurance;
- $100,000 from selling investments;
- $100,000 from selling annuities; or
- $100,000 from providing financial planning advice?
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Originally Posted at Lifehealthpro: Incubator Blog on October 23, 2015 by Herbert K. Daroff.
Categories: Industry Articles
