The 10 largest annuities markets for 2016
April 18, 2016 by Kristen Beckman
How many annuity buyers are there in your city this year?
Historical, aggregated data has generated big numbers on the billions in annuity sales nationwide as well as sales by carrier and product. It’s relatively simple to determine the number of prospects who should be in the market for annuities given their age and level of wealth. To determine the number of annuity buyers in a given market this year, however, requires predictive analytics.
We asked Information Asset Partners (IAP), a firm specializing in predictive analytic data for the insurance and investment industries, to provide a look at the 2016 annuity market for cities, both the biggest and the fastest growing. IAP uses recent annuity buying data for variable annuities, fixed index annuities and fixed annuities across all manufacturers and distributors to develop bottom-up predictive analytics that enable marketers to assess market potential and growth, and target prospects online and offline. Click HERE to read more…
