How life insurers can differentiate themselves in the marketplace

January 7, 2014 by Thomas Organ

Question: Why do insurers struggle to launch products and how can underwriters differentiate themselves in the crowded market place and achieve better economics.

Insurance carriers have always needed to develop innovative products, get them to market in a timely fashion and manage risk. Those are key ingredients to enjoy ongoing success, top line growth and market share.

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Originally Posted at LifeHealthPro on January 7, 2014 by Thomas Organ.