IICF partners with Sesame Street to improve literacy
October 11, 2013 by Emily Holbrook
Today, in an event held at the New York Public Library, the Insurance Industry Charitable Foundation (IICF) and Sesame Workshop (the nonprofit organization behind Sesame Street) announced the launch of their partnership in the name of early childhood literacy.
“We believe that every child has the potential to be great,” said H. Melvin Ming, president and CEO of Sesame Workshop. “Characters can teach kids the fundamental lessons of learning and preparedness for life.”
Originally Posted at LifeHealthPro on October 11, 2013 by Emily Holbrook.
Categories: Industry Articles